Maria Hofman-Bergholm
The public use of the term sustainability has transformed the term into a kind of buzzword that is used in an increasingly diverse range of contexts. It is quite common that large enterprises use the term sustainable or sustainability when describing the company’s core values. But does the enterprise really focus on sustainability throughout the entire production or service chain or is it mainly used for marketing purposes? However, in a way it is easier to grasp that companies can have either a good or a bad impact on sustainability, but what about other kind of organizations like universities? How can they contribute to sustainability?
Jatka lukemista ”Sustainability – a way of marketing or the responsibility of companies and organizations?”